As a consulting company, <a rel="" class="link" href="https://bigbinary.com/">BigBinary</a> needed to track and invoice time. In the early stages, we used tools from other vendors. After a while, we had a pretty good idea of what we needed in time tracking and invoicing software.In Sep 2013, we started the development of a similar service. It was on a slow track because we worked on it whenever we had downtime from the client work.In March 2017, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://aceinvoice.com">aceinvoice.com</a>. The other domain in consideration was <a rel="noopener noreferrer nofollow" class="link" href="http://timenano.com">timenano.com</a>. After a few months, we started using AceInvoice for all BigBinary activities.We didn’t want to keep adding features to AceInvoice that we wouldn’t use. So now we needed a new project to work on during our downtime.From time to time, we will get support questions on AceInvoice, and we decided to build a customer help software. First, we needed a FAQ-type questions management service. Since the name of the invoicing software was aceinvoice we looked for acehelp and it was available.In May 2018, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://acehelp.com">acehelp.com</a>.At that time, <a rel="" class="link" href="https://elm-lang.org/">Elm</a> was a new emerging programming language that captured our fascination. Working with Elm didn’t go very well. It had a very high learning curve. After six months of development, we had made very little progress. So we ditched Elm and started development with React.js from scratch.Around the same time, BigBinary hired engineers from various colleges for campus recruitment. Now we needed a project for them to work on to learn Ruby on Rails and React. acehelp was primarily a knowledge base software. Since chat software is most likely to use a knowledge base software, we thought the next product should be a chat product. However, the domain <a rel="noopener noreferrer nofollow" class="link" href="http://acechat.com">acechat.com</a> was taken.In Jan 2020, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://nitrochat.com">nitrochat.com</a>. We also bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://nitrohelp.com">nitrohelp.com</a> so that we could move acehelp to nitrohelp.A few months later pandemic started, and many clients released our engineers. So now we had a lot of engineers available to do internal work. We have been using Calendly for a while, so we know what needs to be in scheduling software.In April 2020, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://nitrocal.com">nitrocal.com</a>.Because of the pandemic, all the schools and teachers had to go online. From what we gathered, we thought the education community needed quizzing software. In July, we noticed that <a rel="noopener noreferrer nofollow" class="link" href="http://nitroquiz.com">nitroquiz.com</a> was already taken. We thought all the other products were moving to nitro so we should move <a rel="noopener noreferrer nofollow" class="link" href="http://aceinvoice.com">aceinvoice.com</a> to <a rel="noopener noreferrer nofollow" class="link" href="http://nitroinvoice.com">nitroinvoice.com</a>. But <a rel="noopener noreferrer nofollow" class="link" href="http://nitroinvoice.com">nitroinvoice.com</a> was also taken. At the same time, we decided to split nitrohelp into nitrochat, nitrodesk, and nitroKB. However, <a rel="noopener noreferrer nofollow" class="link" href="http://nitrodesk.com">nitrodesk.com</a> was taken.In August 2020, we bought the domains <a rel="noopener noreferrer nofollow" class="link" href="http://nitrodesk.io">nitrodesk.io</a>, <a rel="noopener noreferrer nofollow" class="link" href="http://nitroform.io">nitroform.io</a>, <a rel="noopener noreferrer nofollow" class="link" href="http://nitroquiz.io">nitroquiz.io</a>, and <a rel="noopener noreferrer nofollow" class="link" href="http://nitrocal.io">nitrocal.io</a>.In September 2020, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://nitroindex.io">nitroindex.io</a> so that all the products could be under one brand of “nitro”.However, we had a problem. <a rel="noopener noreferrer nofollow" class="link" href="http://nitroindex.io">nitroindex.io</a> is a terrible domain name. Secondly, we would have to buy a new domain for each new product, and it was increasingly difficult to ensure that the domain was available. For example, <a rel="noopener noreferrer nofollow" class="link" href="http://nitrochangelog.com">nitrochangelog.com</a> was already taken.It was almost impossible to find a larger number of domains where both domain names are dictionary words. So, we decided to look at non-dictionary names.In Oct 2020, we bought the domain <a rel="noopener noreferrer nofollow" class="link" href="http://neeto.com">neeto.com</a> for $4895.Two years later, in Oct 2022, we are writing our first blog. In the coming weeks and months, we’ll talk about how we are building neeto, our technology decisions, our process, our design decisions, mobile development, the challenges we face, hiring, project management, consistency issues, and much more.

How neeto got the name neeto

As part of our&nbsp;<a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/ads">NeetoCal ad campaign</a> day-5, we’re celebrating the effort, even when things don’t go as planned. You may have tried and failed, but the important thing is that you tried. Every attempt brings you closer to success. NeetoCal helps you manage your time more effectively so that you can stay on top of your schedule. Stay tuned and <a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/neetocal">sign up for&nbsp;NeetoCal</a>&nbsp;now because&nbsp;It's Your Time to keep trying and turn setbacks into stepping stones for future success.<div class="neeto-editor__image-wrapper neeto-editor__image--left"><figure><a href="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjdmZGEyMGQ1LTlkZTAtNDkzYS1iYTc2LTRlMjYxNDJhMjQ1OCIsInB1ciI6ImJsb2JfaWQifX0=--420c0e26974cf8e0803bf55e8c046f6e07927669/Day%20-%2005-(Compressify.io).png" target="_blank" rel="noopener noreferrer" class="neeto-editor__image" style="height:644px;width:519px;display:inline-block;pointer-events:none;"><img src="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjdmZGEyMGQ1LTlkZTAtNDkzYS1iYTc2LTRlMjYxNDJhMjQ1OCIsInB1ciI6ImJsb2JfaWQifX0=--420c0e26974cf8e0803bf55e8c046f6e07927669/Day%20-%2005-(Compressify.io).png" alt="Day - 05-(Compressify.io).png" figheight="644" figwidth="519" align="left" draggable="false" contenteditable="false"></a><figcaption style="width:519px;"></figcaption></figure></div>

As part of our NeetoCal ad campaign Day-5 with the message It's Your Time, it's all about importance of trying, even when things don’t go as planned.

Day-5 Ad | It's your time with NeetoCal

It's your time with NeetoCal -Day 5

As part of our&nbsp;<a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/ads">NeetoCal ad campaign</a> day-4, we're here to remind you that your dreams are not just meant for imagining, they're meant to be achieved. With NeetoCal, you can easily manage your schedule, freeing up valuable time to focus on turning your aspirations into reality. Whether it's launching a new project or chasing a lifelong goal, NeetoCal ensures you stay organized, so nothing holds you back. Stay tuned and <a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/neetocal">sign up for&nbsp;NeetoCal</a>&nbsp;now because&nbsp;It's Your Time to make things happen.<div class="neeto-editor__image-wrapper neeto-editor__image--left"><figure><a href="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjdiNzk4MTM3LTQ4NTAtNGNjZS1hN2ZkLTNlNDUyMTlhMWIxMiIsInB1ciI6ImJsb2JfaWQifX0=--b32e934aa40163058199ec9a723bb2a56327be36/Day%20-%2004-(Compressify.io).png" target="_blank" rel="noopener noreferrer" class="neeto-editor__image" style="height:610px;width:491px;display:inline-block;pointer-events:none;"><img src="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjdiNzk4MTM3LTQ4NTAtNGNjZS1hN2ZkLTNlNDUyMTlhMWIxMiIsInB1ciI6ImJsb2JfaWQifX0=--b32e934aa40163058199ec9a723bb2a56327be36/Day%20-%2004-(Compressify.io).png" alt="Day - 04-(Compressify.io).png" figheight="610" figwidth="491" align="left" draggable="false" contenteditable="false"></a><figcaption style="width:491px;"></figcaption></figure></div>

As part of NeetoCal ad campaign Day-4 with the message It's Your Time, it's all about changing your dreams into reality.

Day-4 Ad | It's your time with NeetoCal

It's your time with NeetoCal -Day 4

As part of our&nbsp;<a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/ads">NeetoCal ad campaign</a>, Day 3 challenges you to exceed expectations. When no one expects anything great from you, it's your time to disappoint them. With NeetoCal, you can easily manage your schedule, freeing up more time to focus on what really matters. Whether it's starting a new project or learning a new skill, NeetoCal helps you make every minute count. Stay tuned and <a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/neetocal">sign up for&nbsp;NeetoCal</a>&nbsp;now because&nbsp;It's Your Time to do great things.<div class="neeto-editor__image-wrapper neeto-editor__image--left"><figure><a href="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjBmOTZhODc4LTUxMzMtNDE5Yy05N2Y0LTEyYWQ4M2Y0ZjBhMCIsInB1ciI6ImJsb2JfaWQifX0=--2e584d54832dc5a16d9b481cee2dc7196d813641/Day%20-%2003-(Compressify.io)%20(1).png" target="_blank" rel="noopener noreferrer" class="neeto-editor__image" style="height:636px;width:512px;display:inline-block;pointer-events:none;"><img src="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6IjBmOTZhODc4LTUxMzMtNDE5Yy05N2Y0LTEyYWQ4M2Y0ZjBhMCIsInB1ciI6ImJsb2JfaWQifX0=--2e584d54832dc5a16d9b481cee2dc7196d813641/Day%20-%2003-(Compressify.io)%20(1).png" alt="Day - 03-(Compressify.io) (1).png" figheight="636" figwidth="512" align="left" draggable="false" contenteditable="false"></a><figcaption style="width:512px;"></figcaption></figure></div>

As part of our NeetoCal ad campaign Day-3 with the message It's Your Time, it's all about doing great things.

Day-3 Ad | It's your time with NeetoCal

It's your time with NeetoCal -Day 3

As part of our&nbsp;<a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/ads">NeetoCal ad campaign</a>&nbsp;Day-2 with the message&nbsp;It's Your Time, it's all about rising above challenges. When the odds are stacked against you, build your ladder and keep climbing. NeetoCal empowers you to take control of your schedule, helping you manage your time efficiently and turn obstacles into opportunities.Stay tuned and <a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/neetocal">sign up for&nbsp;NeetoCal</a>&nbsp;now because&nbsp;It's Your Time to shine and make every moment count.<div class="neeto-editor__image-wrapper neeto-editor__image--left"><figure><a href="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6ImY2YTI0MDJlLTllNTUtNGQ4Zi1iNzI3LTA3MDQ1Njg5NWM0ZCIsInB1ciI6ImJsb2JfaWQifX0=--bb61226a374c502606af6e10cae9ca257dee663b/Ad-Day%20-%2002-(Compressify.io).png" target="_blank" rel="noopener noreferrer" class="neeto-editor__image" style="height:634px;width:512px;display:inline-block;pointer-events:none;"><img src="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6ImY2YTI0MDJlLTllNTUtNGQ4Zi1iNzI3LTA3MDQ1Njg5NWM0ZCIsInB1ciI6ImJsb2JfaWQifX0=--bb61226a374c502606af6e10cae9ca257dee663b/Ad-Day%20-%2002-(Compressify.io).png" alt="Ad-Day - 02-(Compressify.io).png" figheight="634" figwidth="512" align="left" draggable="false" contenteditable="false"></a><figcaption style="width:512px;"></figcaption></figure></div>

As part of our NeetoCal ad campaign Day-2 with the message It's Your Time, it's all about rising above challenges.

Day-2 Ad | It's your time with NeetoCal

It's your time with NeetoCal -Day 2

We're excited to kick off our <a rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/ads">NeetoCal ad campaign</a> with the message, It’s Your Time. Starting today, we're celebrating the power of managing your schedule with NeetoCal, because your time is precious, and NeetoCal is here to help you make the most of it. Stay tuned and sign up for <a target="_blank" rel="noopener noreferrer nofollow" class="link" href="https://www.neeto.com/neetocal">NeetoCal</a> now because It's Your Time.<div class="neeto-editor__image-wrapper neeto-editor__image--left"><figure><a href="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6ImJlOTAwMzM1LWQyODItNDBiOC1hYzQ0LTZkZmJlOGVjNzhmMCIsInB1ciI6ImJsb2JfaWQifX0=--481e6834b8ca0ef96a027590f44843016c90d31f/Day-1%20(2)%20(1).png" target="_blank" rel="noopener noreferrer" class="neeto-editor__image" style="height:636px;width:512px;display:inline-block;pointer-events:none;"><img src="https://assets-cdn.neetopublish.com/rails/active_storage/blobs/proxy/eyJfcmFpbHMiOnsiZGF0YSI6ImJlOTAwMzM1LWQyODItNDBiOC1hYzQ0LTZkZmJlOGVjNzhmMCIsInB1ciI6ImJsb2JfaWQifX0=--481e6834b8ca0ef96a027590f44843016c90d31f/Day-1%20(2)%20(1).png" alt="Day-1 (2) (1).png" figheight="636" figwidth="512" align="left" draggable="false" contenteditable="false"></a><figcaption style="width:512px;"></figcaption></figure></div>

We're excited to kick off our NeetoCal ad campaign with the message, It’s Your Time.

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